After interviewing 150 leaders in healthcare for his book, Stephen Schimpff found some common themes in the changes we can expect to see in primary care transformation, and the drivers of those changes.
Brian Forrest didn’t want to practice family medicine in a system where receptionists ask, “Who’s your insurance provider?” before asking, “Why do you need to see the doctor?” But instead of leaving the system, he changed it, and the result is a cash-only, no-insurance practice that earns more and charges far less than the traditional model.